Used by 10,000+ organizations worldwide

Sales Assessment

Commercial sales candidates can often sell themselves well. But can they also put those nice words into practice and achieve top results? The Bridge: Sales Performance is an online sales assessment that provides an objective view of a candidate’s sales abilities. It is the best and most popular sales assessment in many countries worldwide. You can order this test separately (per candidate) or get an account on TestGroup's online assessment platform.

Why this sales assessment

TestGroup's sales assessment provides an overview of all of a candidate’s commercial success and risk factors in a clear and compact report. In the report, you will find scores on the six steps of sales and the four sales types.

Participants typically spend around 45 minutes completing the online sales assessment. Once finished, you will receive two reports: the sales report and the personality report. After placing your order, the candidate can start with the sales assessment within 30 minutes.

How to order the sales assessment

  • Can be ordered as a single test (per candidate) or through an assessment account on TestGroup's online platform;
  • All of a candidate’s commercial success and risk factors in one overview;
  • Comes with a clear and compact personality report and a sales report;
  • View scores on the six steps of sales and the four sales types;
  • Available in 20 languages, including: Dutch, English, German, French, Spanish, Czech, Polish, Portuguese, Romanian and Lithuanian;
  • Online, reliable and scientifically validated.

The six steps of sales

In the report, you will get to see the candidate’s scores on the six sales steps: (1) Planning & preparation, (2) Making contact, (3) Building desire, (4) Presenting the options, (5) Closing the deal and (6) Managing client relationships.

The four sales types

Aside from that, you will receive the candidate’s scores on the four sales types: Hunter, Consultant, Farmer and Negotiator.

TestGroup's sales assessment

  • Experience: we’ve been advising organizations for 15 years on selecting the best commercial personnel using the online sales assessment;
  • Widely used: the online sales assessment is used daily by hundreds of recruiters worldwide;
  • Advice: do you want to know whether the online sales assessment is suitable for your position? Contact TestGroup us to find out within 15 minutes;
  • Speed: test your candidate today.

Sales assessment based on scientific research

The Bridge Sales Performance was developed by TestGroup’s research & development team. One of our specializations is predicting sales success through the use of personality questionnaires. We advise many organizations both nationally and internationally about optimizing the performance of their sales teams.

TestGroup publishes scientific articles about sales success in association with various universities. Follow this link to view the study. 

Sample reports

You will receive two reports following the online sales assessment: the sales report and an extensive personality report. This gives you a complete picture of your candidate’s sales skills. Because TestGroup is a test publisher, we provide the online sales assessment in many languages. Of course, we are happy to advise you on the application of the online sales assessment for a specific sales position.

Example report

Video: The Bridge Sales Assessment

The Bridge Sales Assessment allows you to back up your gut feeling with validated science. This will prevent you from hiring a ‘false-positive’ and is the best way to reduce the odds of making a bad sales hire.

With the Bridge sales assessment you can choose the candidate with the greatest potential to succeed in the sales role. The online sales assessment lists all commercial success and risk factors of a candidate in a clear and compact report.

Frequently asked questions about TestGroup's sales assessment
  • How was this sales assessment developed?

  • Together with Erasmus University Rotterdam, TestGroup has examined a large group of salespeople to find out which competencies really ensure more sales for salespeople and other commercial personnel. These competencies are included in the sales assessment. If you take a sales assessment with your candidates, these competencies will be tested, among other things.

  • Which sales skills are tested?

  • This sales skills assessment measures, among other things, the candidate's skills in the 6 steps of sales: (1) Planning & preparing, (2) Making contact, (3) Building desire, (4) Presenting the solutions, (5) Closing the deal and (6) Relationship management.

  • What are the costs of this sales test?

  • If you order the sales assessment separately (per candidate), the costs are 235 euros (excl. VAT). The costs per candidate are a lot lower if you buy credits or take out a subscription for unlimited use. All prices can be found on the prices page.

  • Why should I test my candidate for sales skills?

  • Because TestGroup research shows that not everyone has the right competencies to actually achieve turnover (= sales results). An interview is not enough to measure sales competencies. For this you need a good sales assessment. TestGroup's sales assessment uses algorithms to prevent a candidate from completing the test unfairly.

  • What is unique about this sales assessment tool?

  • TestGroup's sales assessment tool is the only one in the world that uses artificial intelligence to ensure that the candidate completes the test honestly. Is the candidate still trying to 'steer' the assessment? Then you can see that directly in the report, at the level of the competency.

  • Can I also prepare a report of my sales team?

  • Yes, of course! A sales assessment team report is also available. This way you know exactly where the team can improve their sales performance.

  • Does this test lead to more commercial results for sales talent

  • Because you will hire better salespeople by using this sales assessment, it will ensure more sales for your new employees. In addition, it will also ensure efficiency optimization of existing sales teams.

  • Can I also use this for the training and professional development of commercial staff?

  • Of course, this assessment is often used as a starting point for the development of sales competencies among existing employees. After taking this assessment, you immediately know where the development points lie.

  • Which reports do I receive with this sales assessment?

  • After your candidate has completed the sales assessment, you will receive a sales report and a 4-color personality report. This gives you a complete overview of the sales competencies. Do you want an explanation about the reports? Afterward you can go through the reports with a TestGroup consultant (free of charge) by phone.

Order tests and online assessments

  • Orders can be placed by companies and organizations from any country in the world.
  • We will email the login details to you within just 30 minutes.
  • The report(s) will be available immediately.
  • Easy online payment after delivery of the test or online assessment. High volume use? Get your own account on our online assessment platform.

Order

Orders can be placed from any country. Order an online assessment for your candidate in 3 simple steps. You will receive the login details by email within 30 minutes. As a company or organization, you can pay afterwards (by invoice).

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€340
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€310
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€165
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After your order, you will receive the login details for the candidate via email within 30 minutes.

You will receive the access codes for the test or online assessment within 30 minutes.

In four easy steps: get your candidate tested today

Easy online payment after delivery of the test or online assessment. For high volume use, get your own account on TestGroup's online assessment platform.

    1:  Choose your online assessment

    The test remains available until the participant has completed it.

    2: Order your online assessment

    Order a test or online assessment from our orderpage.

    3: Your candidate tested today

    Your candidate can start the test or online assessment within just 30 minutes.

    4: Reports instantly available

    After completion, the report is available instantly.

Aeres Agree
“Who am I? What am I capable of? And what do I want? "Because The Bridge Personality answers these kinds of questions, we at Aeres Agree can make the right match faster.”

Silvie van Aanholt, senior consultant

Aeres Agree

DTV Consultants
“Thanks to the Bridge Ability Suite we can admit more people to our corporate training.”

Kim Heerkens, Capacity Building Consultant

DTV Consultants

Young Group
“For Young Group, the results of The Bridge Personality tests do not only provide insights into recruitment. They are also a guideline for the long term, both for the manager and for the development of the employee.”

Anne Huijgen

Young Group

Kwink Groep
“The Bridge Ability Suite provides us with insights into things we may have overlooked ourselves, and it helps us to stimulate diversity within our organisation.”

Janine Mulder

Kwink Groep

Work2Work
“Work2work: 'The Bridge Career makes it easy to find a suitable role'.”

Jaye Bonnier

Work2Work